It is two or three scoops of vanilla ice cream with chocolate sauce "hair" and a banana with a cherry on top hat. It has two banana and red cherry arms and three candy buttons for eyes and a nose with a big red licorice smile.
It appears to give its consumers intoxication-like symptoms, as seen by the aftermath of SpongeBob and Patrick's consumption of the ice cream.
Role in series
The SpongeBob SquarePants Movie
SpongeBob and Patrick both order Triple Gooberberry Sunrises and rapidly eat them. They order several more of the sundaes and eat them throughout the entire night until passing out on stage with the Goofy Goober mascot, which causes them to suffer a severe ice-cream headache the following day.
A Triple Gooberberry Sunrise is seen in the background when Patnocchio is at Goofy Goober's Ice Cream Party Boat.
Role in video games
The SpongeBob SquarePants Movie video game
In the level "I'm Ready...Depression," Patrick is seen with the remains of the ice cream around his mouth and its cup on his head.
SpongeBob and Patrick are shown eating it in the pre-"Follow That Peanut" cutscene.