Role in series
During the Deep-Fry Pole Vault event at the 21st annual Fry Cook Games, Patrick accidentally lands face-first onto the handle of the giant fryer basket, which flips it and throws boiling oil onto some of the fish spectators in the audience, subsequently cooking them into giant live-action fish sticks. Incidental 39 immediately seizes the opportunity to sell these fish sticks as actual food and shouts to buy them to grab attention to this newly established commodity.
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- They are mentioned in The SpongeBob SquarePants Movie video game and Battle for Bikini Bottom when SpongeBob is knocked out.
- They are also mentioned in "Don't Look Now" when SpongeBob and Patrick mistake Squidward for the fisherman from Fisherman 4: Attack of the Hook and worry that he will turn them into fish sticks.
- A similar cannibalism joke is used in the episode "Ditchin'," in which it is revealed that a fish eating fish-shaped candies, such as Quasi-Gummy Chewy Candy Fish, is considered illegal, as suggested by Incidental 108's arrest.