This is the page about the executive. For other uses, see Barry (disambiguation).

Barry Goby is one of the head ad executives of Grouper, Goby & Koi, who appears in the episode "Goodbye, Krabby Patty?" and the book Factory Fresh!.


He is light green anchovy with a dark green dorsal fin and wears a light gray suit, and also wears a red tie.

Role in series

He is one of the ad executives who agrees that "old is gross" and rejects the slogan SpongeBob comes up with.

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